California Lottery

School of Life branded content series: published by Los Angeles Times, sponsored by California Lottery.

latimes.com + California Lottery

My role: Senior content strategist, Creative director, Project manager

School of Life: An informative and inspiring series focused on teaching and engaging kids within California’s public education institutions. The project included an 8-part series of short documentaries titled “California Teachers Leading By Example,” profiling state Teachers of the Year.

Format: 16 articles/infographics/social media graphics and 8-part video series launched on latimes.com  

I guided the team on content strategy and art direction; hired and collaborated with video team.